Eye Firm


BIOMIMIC™ Eye Firm combines a unique blend of evidence-based ingredients to make a weightless formulation that is easily absorbed. 

One of the biggest challenges to looking fresh and youthful is a dark or wrinkled under-eye area. Tear troughs, puffy eyes, eye bags and dark circles are some of the most stubborn skin problems. Gentle yet super powerful.

For all skin types

  • Improves firmness & skin elasticity
  • Improves the look of dark circles and puffiness
  • Helps reduce the appearance of crow’s feet and wrinkles

Key ingredients

Excessive sun exposure speeds up the internal aging process of the skin. As a result, skin can appear dull, becoming wrinkly and losing its youthful appearance. 

The skin around your eyes is thin and more prone to the external signs of aging. To slow down these aging processes it is ideal to use ingredients that can protect cellular strength.

l-Ascorbic Acid 5% 

L-ascorbic acid is the purest form of Vitamin C and is a broad-spectrum photoprotective. This means that it can help treat symptoms of both UVA and UVB damage. This super antioxidant helps neutralise free radicals and protects against oxidative stress to provide visible anti-aging benefits. It has been carefully formulated to ensure stability, absorption and efficacy. 

L-ascorbic acid is also a melanin inhibitor. This means that it can help to reduce and breakdown melanin leading to brightening of darker, pigmented areas of the skin.

  • Brightens and boosts glow
  • Helps even pigmentation and skin tone

  • Helps fight against free radicals & provides broad-spectrum environmental protection

Ferulic Acid 

Ferulic acid is a broad-spectrum antioxidant. This means that it can help treat damage caused by UVA and UVB rays. Ferulic acid helps neutralise free radicals and complements the antioxidant properties of vitamins C and E in combating the visible signs of ageing. This powerful antioxidant can be found in rice grain, among other plants.

  • Enhances the stability of other antioxidants 
  • Helps fight against free radicals & provides broad-spectrum environmental protection 

High concentrations are found naturally in rice grain

Hyaluronic Acid

Hyaluronic acid is a glycosaminoglycan (GAGs) that is present in the skin that help attract water. This amazing molecule can absorb 1000 times its weight in water (1,2). In fact, more than 50 percent of the hyaluronic acid in your body is found in the skin.

Hyaluronic acid is a large molecule which can make it difficult to penetrate the skin. However, within BIOMIMIC formulations Hyaluronic Acid has been designed to sit within the cells of the epidermis providing optimum ability to absorb water from both the upper and lower dermal layers plumping the skins appearance.

Hyaluronic acid’s ability to redistribute water by pulling it from deeper layers of skin transferring hydration from the dermis to the epidermis, keeps the skin supple, while preventing dryness (2).

  • Visibly plumps skin
  • Softens the appearance of fine lines and wrinkles—including fine lines around the eyes

Marine Algae 

Marine algae are aquatic beings and are rich sources of nutrients. Algae possess antioxidants, amino acids and vitamins which have immense benefits to human skin.

Microalgae are rich in lipids and omega-3 fatty acids that help restore the skin’s protective barrier, while toning, firming and evening skin tone. 

  • Helps restore the skin’s protective barrier
  • Helps even pigmentation and skin tone

  • Improves skin firmness and elasticity


BIOMIMIC™ Eye Firm can be applied in the Morning, after cleansing.

The science of 

We all know that plants thrive in sunlight, but have you ever wondered why plants do not get sunburned? They are living beings, after all. This is because they produce their own sun protection.

Many other floras like algae also have their own set of enzymes that protect from the damaging effect of UV.  These compounds found in nature have enabled plants to withstand the harsh climates and harmful UV-radiation in which they live. 

Eye-firm harnesses this strategy by incorporating ingredients that initiate or preserve protective mechanisms against the aging of skin and sun damage. This imitation makes BIOMIMIC™ Eye Firm an excellent biomimetic product.

How it rejuvenates the eyes

Our formula has been designed to improve hydration and has also been shown to play a role in the formation of a lipid barrier found in the superficial layers of the skin.

This layer acts as a water-proof seal under the eyes. It stops trans-epidermal water loss (TEWL) and preserves moisture. As a result, under-eye skin stays hydrated for longer and appears supple and supported. 

Effects on genetic expression

A group of enzymes named matrix metalloproteinases (MMPs), break down collagen in the skin. Your body has naturally occurring proteins that can help reduce these enzymes. As we age the body’s ability to protect against this can decline, increasing collagen breakdown.

With this in mind, the key ingredients in BIOMIMIC™ Eye Firm are designed to naturally boost collagen production. Stronger collagen molecules become more resistant to degradation caused by Environmental factors.


1. Lin, J. Y., Selim, M. A., Shea, C. R., Grichnik, J. M., Omar, M. M., Monteiro-Riviere, N. A., & Pinnell, S. R. (2003). UV photoprotection by combination topical antioxidants vitamin C and vitamin E. Journal of the American Academy of Dermatology, 48(6), 866–874.

2. Berthon, J. Y., Nachat-Kappes, R., Bey, M., Cadoret, J. P., Renimel, I., & Filaire, E. (2017). Marine algae as attractive source to skin care.Free radical research, 51(6), 555–567.

3. Zduńska, K., Dana, A., Kolodziejczak, A., & Rotsztejn, H. (2018). Antioxidant Properties of Ferulic Acid and Its Possible Application. Skin pharmacology and physiology, 31(6), 332–336.

4. Proksch, E., & Nissen, H. P. (2002). Dexpanthenol enhances skin barrier repair and reduces inflammation after sodium lauryl sulphate-induced irritation. The Journal of dermatological treatment, 13(4), 173–178.

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